Shopify SEO Guide: How to Optimize Your Store for Google
Shopify SEO starts with fixing platform-specific issues: duplicate product URLs, theme bloat, and app-injected scripts.
Collections, product pages, and metafields drive most organic revenue, so optimize them first.
Core Web Vitals targets (LCP under 2.5 seconds, INP under 200 ms) are measurable and fixable.
Audit quarterly in Google Search Console and prioritize by revenue, not by page count....
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