Shopify SEO Checklist: How to Optimize Your Store for Google

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2026-11-12 08:16:03 -

Shopify SEO starts with fixing platform-specific duplicates: collection-based product URLs, tag pages, and variant parameters. Edit theme.liquid and metafields for titles, schema, and canonical tags rather than relying on defaults. Core Web Vitals targets: LCP under 2.5 seconds, INP under 200 ms, CLS under 0.1. Audit quarterly, because apps and theme updates quietly break technical settings....

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